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Short notes on AI visibility and multilingual SEO.

AI visibility

Why three assistants?

ChatGPT, Gemini, and Perplexity often disagree on brands and citations. Tracking all three catches gaps a single chatbot would hide.

Tone

Site copy vs model answers

Your homepage frames positioning; assistants remix it with their training and the open web. Sentiment highlights where tone aligns—or clashes—with what models say about you.

Localisation

Queries that travel

Location-aware prompts mirror how people search in-market. Pair them with solid entity signals so assistants tie your brand to the right geography.